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Instagram

Instagram Scheduler

Schedule and auto-publish Instagram photos, carousels and Reels with AI-generated captions.

Everything you need for Instagram

Powerful features to automate your Instagram presence.

Auto-Publish Posts & Reels

Photos, carousels and Reels are scheduled and published for you.

AI Caption Generator

Generate on-brand captions with hashtags optimized for reach and engagement.

Review Before It Goes Out

Read, edit or reject any post in the queue before its scheduled time.

A Calendar You Can Read

Day, week and month views show what is planned, what went out and what is waiting for your approval.

Hashtags Proposed for You

Each post comes with a mix of broad and niche hashtags that you can keep or cut.

Best Time to Post

Slots are chosen from the days and hours your past posts performed best, and from your audience profile until there is enough history.

How it works

Get started in 3 simple steps.

01

Connect Your Instagram

Link your Instagram Business or Creator account in one click via secure OAuth.

02

Generate & Schedule

Use AI to create posts, carousels and Reels — then schedule them on your calendar.

03

Publish on Schedule

Pulpi publishes at the planned times and shows the results of each post in your statistics.

Who uses it, and for what

Instagram punishes irregularity more than it punishes imperfection. The accounts that stall are rarely the ones posting bad content — they are the ones that go quiet for eleven days because the person holding the password had a busy fortnight.

The solo founder

The problem. You post in bursts. Three Reels in a week when things are calm, then nothing for a month when a client deadline lands. The algorithm reads the silence, and the reach you built evaporates.

With Pulpi. You approve a fortnight of posts in one sitting on a Sunday. They go out on schedule whether or not your week goes to plan, and the account keeps its momentum through your busy periods.

The agency account manager

The problem. Eight client accounts, eight logins, eight content calendars in eight spreadsheets. Half your day is spent switching context rather than making anything.

With Pulpi. Every client is a brand of its own, with its own voice and connections, and all of them appear in one calendar. You review the week across all eight in the time it used to take to open them.

The physical shop

The problem. The best photo of the day happens at 7pm during service, and by the time you sit down to post it, the moment and the audience have both gone.

With Pulpi. You drop the photo into the queue when you take it. Pulpi writes the caption in your voice and publishes it when your followers are actually looking, which is rarely when you are free.

What people ask before switching

Will scheduled posts look automated?

That depends entirely on the captions, which is why we do not use templates. The AI writes from your brand profile — your offer, your tone, your audience, your editorial rules. You see every caption before it goes out and can rewrite any of it. Most people edit the first week heavily, then stop bothering.

Does scheduling hurt reach compared to posting manually?

No. Pulpi publishes through the official Instagram Graph API, which is the same pipe Instagram's own Creator Studio uses. The platform cannot tell the difference and does not treat it differently. What does hurt reach is posting erratically, which is the problem scheduling solves.

What happens if I want to post something right now?

You post it, from the app or from Instagram directly. Nothing about a queue prevents spontaneity. The scheduled posts are a floor, not a ceiling — they guarantee the account never goes silent, and anything you add on top is a bonus.

Pulpi.ai Instagram Scheduler Dashboard

Simple, transparent pricing

Three plans, billed monthly. Cancel anytime.

Starter

$29/mo

1 site · 5 networks · up to 3 posts per day per site

Get Started

Pro

$79/mo

3 sites · 7 networks · up to 3 posts per day per site

Get Started

Business

$199/mo

8 sites · 7 networks · up to 3 posts per day per site

Get Started

Frequently Asked Questions

Can Pulpi.ai auto-publish Instagram Reels?

Yes. Pulpi.ai auto-publishes photos, carousels and Reels through the Instagram Graph API. Stories are not published automatically. Reels, like all video, start with the Pro plan.

Does the Instagram scheduler work with Creator accounts?

Yes. Pulpi.ai works with both Instagram Business and Creator accounts, connected through Instagram’s official authorisation screen.

How does AI caption generation work?

Our AI analyzes your brand voice, audience, and trending topics to generate captions with optimized hashtags. You can edit or approve with one click.

Is there a free trial for the Instagram scheduler?

No. There is no free trial: the Instagram scheduler is part of every paid plan, with scheduling, AI captions, and analytics. You can cancel anytime.

Can I schedule to multiple Instagram accounts at once?

Yes. Each brand connects its own Instagram account, and a plan covers from 1 to 8 brands. All of them are managed from one calendar.

What happens if Instagram rejects a scheduled post?

The post does not disappear: it stays in your calendar, marked as not published. The most common cause is an expired connection, which the Connections page shows so that you can reconnect.

Do I need an Instagram Business account?

Yes, Business or Creator. Instagram's API does not permit publishing to personal accounts — that is a platform rule, not ours. Switching is free and takes about thirty seconds in the Instagram app settings.

Ready to automate Instagram?

Connect your accounts, approve your first posts, and let the schedule run.